Brief

To create a simple, distinctive, and easily maintained portfolio website for the purposes of self-promotion, while avoiding observed pitfalls of online portfolios such as over sophistication, or reliance on proprietary technologies.

Design Aesthetic

The aesthetic goals for this site are a clean and uncluttered appearance which is distinctive from “colourless” aesthetic of black text on a white background, with minimal off-white detailing; which was prevalent even in 2009 and is nearly endemic now in 2018.

In opposition to the “colourless” aesthetic I have chosen a limited colour pallet of greens, and greys, with a plum purple accent colour.

In application this pallet is intended to gently draw the eye to the content panel through use of negative space, while the slightly reduced contrast that come from not using black text on white helps to improve readability, and reduce eye strain from reading text on what is, effectively, a light bulb.